em cash - prospecting and onboarding
As a seasoned animation professional, I was honored to collaborate with the talented team at Maionoise productions on a highly innovative and impactful project. Our mission was to create two videos for a new startup that was poised to revolutionize the way people obtain financial loans. Given the importance and novelty of this venture, we knew that the videos we created would need to be creative, engaging, and highly informative.
Together, we worked tirelessly to develop a deep understanding of the startup's brand, target audience, and messaging. Drawing on our extensive experience in animation, storytelling, and marketing, we collaborated to create two videos that would be highly effective in reaching and engaging the startup's audience.

The first video was designed to attract new customers to the startup by highlighting its innovative approach to financial loans and its commitment to customer satisfaction. We used a range of animation techniques and creative strategies to communicate the key benefits and features of the startup, including its user-friendly interface, fast and reliable service, and competitive interest rates.

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The second video was focused on the onboarding process for new customers, with the goal of guiding them through the process of applying for and receiving a loan from the startup. We used a combination of animation, voiceover, and on-screen messaging to explain the various steps involved in the loan process, as well as to address any common questions or concerns that customers may have.

Throughout the project, we remained deeply committed to our shared vision of creating videos that would not only inform and engage but also inspire and motivate customers to take action. Through our collaboration, we were able to bring to life a highly effective and impactful video campaign that received widespread acclaim and recognition for its creativity, innovation, and marketing effectiveness.
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The second video was focused on the onboarding process for new customers, with the goal of guiding them through the process of applying for and receiving a loan from the startup. We used a combination of animation, voiceover, and on-screen messaging to explain the various steps involved in the loan process, as well as to address any common questions or concerns that customers may have.

As a member of the team that worked on this project, I am deeply proud of what we accomplished together, and remain committed to using my skills and expertise to create works of art that make a positive and lasting impact on the world around us.
Credits
Client: Em Cash
Art direction: Filipe Revulo
Animation: Filipe Revulo
Production and Direction: Maionoise
Music: artlist.io